EXPMETA
AI-POWERED. HUMAN-LED.

Marketing with direction. Technology to take it further.

We connect strategy, content, paid media, and automation to build your digital presence and support business growth. Ongoing marketing support and focused projects, guided by context, creativity, and human judgment.

Illustrative AI-generated scene of Katia in an online meeting with clients
Human connection. Shared direction.Online collaboration, wherever your business is.
MARKETING & GROWTH   /   BRAZIL + UNITED STATES
01 / EXPERTISE

What does your marketing need next?

Four areas of expertise that can work together or address a specific business need.

01

Marketing & Growth Strategy

Set priorities and connect marketing activity to business goals.

  • Marketing assessments and improvement opportunities.
  • Channel, campaign, and content planning.
  • Funnel planning and measurement priorities.
  • Action plans with clear priorities and next steps.
02

Content & Digital Presence

Turn your business expertise into clear, consistent communication.

  • Social media and blog planning and production.
  • Campaign and brand design materials.
  • Websites and landing pages.
  • Videos and sales presentations.
03

Paid Media & Conversion

Connect campaigns, messaging, and landing pages to the customer journey.

  • Paid media planning and management.
  • Ad creative and campaign landing pages.
  • Performance monitoring and improvement opportunities.
  • Messaging, creative, and conversion experience tests.
04

Customer Engagement & Automation

Keep relationships moving with more organized processes for leads and customers.

  • Customer journey planning and email marketing.
  • CRM and sales follow-up process design.
  • Automation and integrations based on project scope and available tools.
  • Reviews of manual handoffs and communication workflows.
02 / ENGAGEMENTS

The right scope for your next step.

Integrated marketing management

Bring your marketing activities into an ongoing plan with shared priorities and execution support.

Focused marketing support

Get dedicated support for a specific area, such as content, paid media, or customer engagement.

Project-based work

Move a defined deliverable forward: a website, landing page, video, presentation, or campaign.

03 / OUR APPROACH

Technology expands what we can do. People decide what matters.

We are incorporating AI, automation, and specialized agents into our workflow. Each application starts with a practical need, with human review and clear delivery criteria.

01 / Understand

We learn about your business, audience, tools, and the challenge you need to address.

02 / Prioritize

We define goals, scope, responsibilities, and how progress will be assessed.

03 / Execute

We bring together the strategy, creative work, and technology your project needs.

04 / Learn

We review execution and available data to inform the next round of improvements.

04 / TECHNOLOGY

Tools chosen for the work.

Technology decisions start with the process you want to improve. We assess your context, existing tools, and integration options before proposing a solution.

Our ecosystem of specialized agents is being developed and applied internally to support our working methods, with human oversight.

Katia Blanco and the EXPMETA AI ecosystem
Katia Blanco and the EXPMETA AI ecosystem
05 / ABOUT EXPMETA

21 years of experience.
A mindset that keeps evolving.

EXPMETA was founded in 2021, during the pandemic, when businesses across industries needed to build their digital presence more quickly.

Behind EXPMETA is founder Katia Blanco, who brings more than 21 years of professional experience in communications and marketing. She has seen firsthand how the market, platforms, and the ways brands and people connect have changed.

That change has accelerated in recent years. Artificial intelligence, automation, data, and emerging technologies are reshaping how we work, create, analyze, and grow.

We believe in putting technology to work for us, guided by strategy, creativity, and human judgment.

Today, EXPMETA combines human experience, strategy, and creativity with technology to build smarter, more efficient marketing operations ready for what comes next. We work with businesses in Brazil and the United States, adapting communication to each context and connecting planning with execution.

Technology is part of how we work. It does not set our limits.

Our founder’s more than 21 years of professional experience in communications and marketing span different platforms, CMSs, and tools for creative work, media, analytics, CRM, and automation.

Today, we bring AI and emerging technologies into that experience to shape solutions around each challenge.

Knowing a tool matters less than knowing when, how, and why to use it.

Technologies we work with most

OpenAI • Google Analytics • Google Ads • Google Workspace • Meta Ads • RD Station • Canva • Wix • WordPress • mLabs

Tools change. Our ability to learn, adapt, and turn technology into strategy remains.

Relationships that grow with us.

Long-term relationships have always been part of how we work. Some clients have been with EXPMETA for four or five years, through different stages of their businesses and our own evolution.

We go beyond delivering projects. We aim to understand each business, stay close as it changes, and bring in new possibilities as marketing and technology evolve.

Katia Blanco

CMO & FOUNDER

Katia Blanco leads the work, supported by an evolving ecosystem of AI agents specialized in strategy, content, design, data, and operations.

Technology expands what is possible. People set the direction.

AI-POWERED. HUMAN-LED.

What's next for your business?

Tell us what you need to build, improve, or put into action. Let's discuss your context and the right project scope.

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contact@expmeta.com